GetBanded

The Jupiter “Banded” Engagement Campaign Has A New Home: GetBanded.com

Almost one year ago Jupiter launched their “Banded” campaign that highlights the common ground shared among musicians, music educators, parents of musicians, school music retailers, community supporters, and the Jupiter team. The campaign continues to grow and now has an official home: GetBanded.com.

Perspective: GetBanded

In the January 2014 issue of SBO, I wrote an editorial titled “The Music Ecosystem.” The idea behind this was to take a moment to consider the many people who contribute to a healthy school music program. These include the director and school music staff, parents and boosters, private instructors, retailers and repair techs who provide and service instruments and accessories, those product manufacturers who are continually innovating in order to meet the needs of student musicians and school programs, administrators who manage funding, staffing, and scheduling, and even corporate donors and sponsors.

Shortly after that issue was published, I found myself at the NAMM Show, the annual music products industry convention in Anaheim, California.